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CfT: Provision of a B2B Content Marketing Agency to implement Bord Bia's Customer Content Marketing Strategy

Name of Contracting Authority:
Bord Bia (Irish Food Board)
Title:
Provision of a B2B Content Marketing Agency to implement Bord Bia's Customer Content Marketing Strategy
CfT CA Unique ID:
PA/B2BCS/06/24
Evaluation Mechanism:
Most Economically Advantageous Tender (MEAT)
Description:
Bord Bia is seeking to appoint a B2B content marketing agency to implement its customer content marketing strategy and plans to enhance, customer engagement and lead generation at appropriate stages of the customer journey, delivering considered, thematically agreed, relevant and resonating content across a calendar timeline of where and when our target customers are likely to be receptive to and engage with that content.
Procurement Type:
Services
CPC Category:
Market research and public opinion polling services
Directive:
2014/24/EU (Classic)
Procedure:
Open
CfT Involves:
A Public Contract
CPV Codes:
79413000-Marketing management consultancy services
79340000-Advertising and marketing services
79342000-Marketing services
Award per Item:
No
Inclusion of e-Auctions :
No
NUTS codes:
IE
Estimated value (EUR):
300,000
Awarded (CAN) value:
300,000
Above or Below threshold:
Above
Time-limit for receipt of tenders or requests to participate:
09/08/2024 12:00
Deadline for dispatching invitations:
End of clarification period:
31/07/2024 12:00
Tenders Opening Date:
09/08/2024 12:30
Allow suppliers to make an online Expression Of Interest:
Yes
Contract awarded in Lots:
No
Contract duration in months or years, including any options and renewals:
48 months
Validity of Tender in days or months:
9 days
EU funding:
No
Multiple tenders will be accepted:
Yes
Date of Publication/Invitation:
09/07/2024 07:51
TED links for published notices:
https://ted.europa.eu/udl?uri=TED:NOTICE:409433-202...
https://ted.europa.eu/udl?uri=TED:NOTICE:758026-202...
Date of Awarding:
12/11/2025 15:33
Language of publication:
EN
Number of openers:
Two