TG4 Commercial Airtime Sales and Sponsorship / Product Placement
CfT CA Unique ID:
Evaluation Mechanism:
Best Price-Quality Ratio
Description:
The objective of TG4 in the award of the Contract is to generate maximum revenue for TG4, having regard to TG4s’ ethos and public service remit and to provide the necessary Credit Control and Risk Management in relation to the subject matter of the Contract. The successful Tenderer will be required to set airtime sales targets, sponsorship targets and ancillary income targets including product placement and provide a basis for targets and full details of mechanisms used in setting targets. The successful Tenderer will be responsible for managing and administering all aspects of the business including marketing, sales, delivery and financial control.